I have been thinking a lot about this. When I got myself back into analog audio, I recovered a Thorens TD-165 abandoned in a friend’s closet and equipped it with a Goldring Elan. When I first upgraded the cartridge I was advised to look in Grado’s catalogue.
(situation updated more recently) I’ve always been fond of Grado cartridges, because I simply like their sound and also the fact they’re hand made in Brooklyn in a way that seems quite anachronistic today. I will probably keep loving and admiring the Grado way of doing business, but after I stumbled upon a humble Shure
In 2005 I bought a wonderful Grado Prestige Gold moving iron cartridge, which I used for years on my turntable of the time, a Thorens TD165. I didn’t care much about alignment (maybe I used the TNT protractor at one point), I just screwed the cart on the headshell with no worries whatsoever about positioning